Collaboration Increasingly Crucial to Way We Do Business

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Collaboration Increasingly Crucial to Way We Do Business
[C&P]
David Ogilvy was quoted as saying, "Look in all the parks in all the cities and you'll never find a statue to a committee." Truer words were never spoken. Ideas can't be "committeed" into greatness. That said, some of our industry's greatest work over the last decade required a huge group of people to accomplish.

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